Guides
- Getting the most out of economic impact
- Toolkit | Build Back Creatively
- An introduction to benchmarking
- Top Tips | Getting Started with Audience Development
- Creating and improving dynamic content in Spektrix using Audience Spectrum
- Using Audience Spectrum strategically as a customer attribute in Spektrix
- How to get started with applying Audience Spectrum attributes to your Spektrix reports
- What is the Audience Spectrum Enhancement in Spektrix, and how does it work?
- Meaningful mapping
- Using Your Population Profile Report Plus
- Top Tips | Getting creative with evaluation – 5 things to consider
- Creative Activities For Engaging Communities
- KPIs for audiences: a practical guide
- An introduction to indexes
- 10 Questions to Ask Yourself When Engaging with Communities
- Explanation: Index
- Explanation: Mosaic
- How understanding audience segmentation can inform your website user experience
- Using Audience Spectrum Subsegments | Access your underserved audiences
- Using Audience Spectrum Subsegments | Get personal with your profiling
- Top Tips | Using the Audience Spectrum Subsegments
- Drive Time vs Distance
- The Digital Culture Compass
- Using Audience Spectrum Subsegments | Upsell your add-ons more effectively
- Using Audience Spectrum Subsegments | Speak your benefactors' language
- Libraries Taskforce Resource Pack
- Top Tips | Commissioning Research and Evaluation
- Audience Development Planning - Using Evidence
- Audiences on Tour
- Data Comparisons
- Fundraising from Audiences and Visitors
- Using evidence for setting audience metrics
- Using Evidence for Advocacy
- Good Practice for Sampling
- Audience Development Planning
- How to recruit, train and manage fieldworkers
- Segmentation made simple
- How to use the Audience Spectrum Segments in your Catchment Area chart on your Overview Dashboard
- What elements of Audience Answers are available for free?
- How to use Audience Spectrum to Target Paid Online Advertising
- How to Use Audience Spectrum to Inform Your Programme and Engage with Diverse Audiences
- How to use Audience Spectrum to Enhance your Funding Applications
- How to apply Audience Spectrum for effective e-comms
- Collecting data via the Audience Answers tablet survey
