Audience Spectrum Profile Reports
Want to understand more about your audience profile and the characteristics of who lives in your target area? Our Audience Spectrum Profile reports can help
All reports now include the next generation of The Audience Agency’s Audience Spectrum segmentation.
Snapshot
The snapshot report shows the proportion of each Audience Spectrum segment in your existing audience, compared with the overall profile of the population in the area of your choice.
Essentials
Adds commentary and detail about segments that are particularly notable in your audience, compared to your target population, and includes maps to illustrate your potential reach.
In-depth
Essentials report enhanced to include a Mosaic consumer classification. Mosaic is Experian’s consumer classification system that helps you to understand an individual's likely customer behaviour.
All prices exclude VAT.
Additional services available:
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Audience Spectrum Persona Workshops
Get to grips with the Audience Spectrum segments most valuable to your organisation in a fun, interactive workshop for your whole team.
Find out more £450
All prices exclude VAT.
